The products and services you will be promoting to your audience must be relevant and good quality. Make sure you believe in them and know everything about them, because this will be crucial to you delivering the sales pitch to your audience. You need to build trust with your audience so make sure the products and services you choose to promote are trustworthy enough. 
Ooh that makes sense! Yeah, surname would probably be a big one. I’ve also heard that they keep tabs on any old addresses you’ve registered and if the address is the same as someone buying from you, then that doesn’t count either. I can’t imagine they’d be able to know who ALL your friends are, but a good thing to be mindful of! When I first started I thought, hey, why not just make a FB post and tell everyone to buy off me? haha then I realized maybe it’s not that simple.
As one business leader notes, his company’s affiliate marketing program wouldn’t have continued to hit higher and higher goals without consistency and data analysis. Each time his marketing team reached out to new and existing affiliates, they examined the results and adjusted approaches. Their data-driven diligence led 18 percent of their target affiliates to sign on.
There are several types of affiliate programs. Most will pay you a flat rate or percentage of the sale you make (pay-per-sale). Another common type is when you're paid per action or lead. For example, if you refer someone who signs up for businesses free trial, the business pays you for the sign-up. Although not seen as often anymore, some will pay you per click (this is seen most in contextual ad programs such as Google Adsense) or per impression (each time the ad is loaded on your website).
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As Target is the second-largest general retailer in the United States, their affiliate program is primarily for American bloggers or publishers who can route visitors to relevant products. Overall, the program works much like Amazon’s does in that publishers (bloggers) get a small commission on sales, but Target’s gigantic product base (over one million items) and high brand recognition make their affiliate program a great option for influencers.


I honestly think some of us just have non-buying audiences. Some of that may be a matter of how or what we write but some of it might just be the niche. There are some niches that seem to just go hand-in-hand with spending money — home décor, for instance. My niche is largely broke moms from large, single-income families. They don’t HAVE money to spend if it’s not on essentials. So there’s got to be a balance, I think, between recognizing what we could do differently to improve conversions, and recognizing the reality of our audiences.
As you begin the process of writing high-value content for your website visitors, you also need to keep in mind that you’re also writing for internet robots (actually, we call them spiders). Search engines need to know exactly what your page or post is about. We can help our websites rank well in search engines for our keywords by following some steps called “on-page SEO” where SEO stands for Search Engine Optimization.
If you want to jumpstart your success: I really do recommend enrolling in Making Sense of Affiliate Marketing. It has helped me SO much in terms of starting out and getting in the right mindset for affiliate marketing. The Facebook group is amazingly helpful, and I have heard great feedback from blogger friends who have taken it based on my recommendation. If you are a beginner, this course will definitely help you. To sweeten the deal, I’ll throw in a copy of my Affiliate Marketing for Travel Bloggers eBook for free if you buy the course from my affiliate link. Remember, there’s a 30 day satisfaction guarantee, so there’s no harm in giving it a try.
In the past, many affiliate marketers focused on a catch-all approach, offering traffic up to hundreds or thousands of sites, even if they had little authority or traffic to give. But in 2018, advertisers will laser their focus into smaller groups of highly credible, targeted, and popular influencers. To map your strategy, focus on a few key influencers in your industry. Start with them, then nail your niche before expanding outward.
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