Another great place to add affiliate links is on your high traffic pages. Take a look through your analytics to see which pages get the most views, and add a strong call to action on those pages. For instance, if I have a post about how to find a WordPress theme, I might end it with something like this: “If you’re looking for an SEO-friendly theme, here is one I recommend.”
The Content Formula answers the biggest question currently on marketer’s minds: what is the ROI of content marketing? This book provides a step by step guide for marketers, and is divided into three parts: how to build the business case for content marketing, how to find the budget to establish a new content marketing program, and how to measure content marketing success in business terms. With unused and wasted content costing B2B marketers alone a whopping $50 billion a year, the time to take a step back and identity problem areas is now so departments can focus on the areas that yield the most benefit to the bottom line. The Content Formula establishes a way for marketers to prove the exact return on investment they get from content marketing, highlighting its usefulness in any marketer’s toolbox.
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